The Atlantic Road

The Atlantic Road – Where the ride meets the elements

The Atlantic Road isn’t just a route — it’s an experience. This iconic stretch of coastal highway winds across a series of small islands on Norway’s west coast, connected by eight bridges that seem to float above the ocean. Surrounded by open sea and wild landscapes, it’s one of the most scenic roads in the world — and for us riders, a place we return to every year. It’s a true highlight of the season.

Riding here sharpens your senses. The wind, the salt in the air, the crash of waves — everything feels more intense. On a motorcycle, the road becomes more than just transport. The ride through this coastal landscape reminds you why you chose a motorcycle: freedom, connection with nature, and the pure joy of being on the road. The Atlantic Road brings all of that to the next level — and reminds us why motorcycles matter so much to us.